Schoeller Allibert integrates IFS CRM™ with Office 365® with a powerful solution from Addovation.

Schoeller Allibert, the European market leader for manufacturing of Returnable Transit Packaging, has gone live with a powerful CRM solution that integrates features in Outlook in Microsoft 365® with IFS Applications™.

Schoeller Allibert is Europe’s no. 1 supplier of Returnable Transit Packaging (RTP) and has offices all around the world. They needed a solution that could streamline their CRM processes and increase the data quality and efficiency in their sales organisation to support future growth.

“One of our main priorities is to make sure that our processes are as efficient and streamlined as possible. With this solution we reduce the need for manual registration. The add-in smoothly synchronises our contacts and appointments and makes our sales team happier and more efficient” says Benjamin van Wesemael, Sales Manager, at Schoeller Allibert. “Currently, we are live in the Netherlands, but within a year and a half we should be running the solution within the entire company across 15 countries!”

Two-way integration & automatic synchronization.

The solution features support for synchronising business activities, calendar appointments, tasks and contacts between Microsoft Outlook® and the IFS CRM™ module in IFS Applications.

 “The integration eliminates the hassle of operating two calendars” says Anders Kjersem, Sales Manager at Addovation. “It is unique as it works both ways. Users can add or update calendar appointments in Outlook and it will immediately be visible in IFS Applications – or the other way around! Either way, users will experience the two as connected. It’s all about streamlining the CRM process, freeing up sales time and adding value though eliminating manual labour and increasing data quality” he concludes.

This is a robust solution that runs 24/7.  All tracking, logging and surveillance is handled through Addovation’s own integration platform, Automation and Integration Server (AIS).  It also uses the Addovation Cloud Service.


Download the press release here.